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went in to see the talented and very cool tattoo artist Chun Lee at Yours Truly with my fella who had a consultation for some ink he wanted to get done. Chun´s work is a departure from my usual cartoony, illustrated style that I like on me but his font work jumped out at me and straight away I knew I wanted him to do my slogan on me, an idea I had been wanting to do since 2010 but couldn’t settle on a font…. till that day.

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